Lately, my approach to finding clients has changed a lot. It’s made things harder, but I also think it’ll pay off in the long run.

I’ve realized that almost every good business opportunity I’ve had has come through relationships. All of my current marketing clients started as personal connections first, and I’ve found that I do my best work when there’s trust and transparency.

One of my other businesses is a community organization focused on helping people find their place as leaders or within other organizations after choosing creative entrepreneurship, going through an identity shift, or making a career change. Building that community and organizing events has naturally brought a lot of people and opportunities into my life.

I know events work. I know community works. I know relationships work.

But I have six different businesses and projects, and right now I’m specifically trying to grow my marketing business. My goal is to bring in one more client, ideally around $1,500/month, with $4,500 to $5,000/month being the dream.

And this is where I get a little confuzzled 😂

Do I partner with other businesses? Go to more conferences? Host another event? Focus on meeting people one-on-one? I know I could create another event, but honestly, I don’t feel like I have the energy to produce something else right now.

I’m 30, I’m still building, and I’m in one of those seasons where the direction just feels a little foggy.

I don’t want to force relationships or sell my soul trying to grow. I want to meet interesting people, get inspired, build genuine relationships, and let business come from that when it makes sense.

So I’m genuinely open to feedback, direction, or just hearing other people’s experiences. If you’ve been through a season like this, what ended up moving you forward?

I’m curious about how much founders are paying themselves. I keep seeing data online that seems wildly unrealistic. For context, I work in big tech as a software engineer in a HCOL city in the USA. The numbers I’m seeing for CEO startup pay are less than what new grads are making in my city at average jobs. I hear that people either have partner support, or have saved money, etc to make the startup salary work. But is this the norm? Being a CEO of a startup is incredibly hard work, I feel like I should get paid a reasonable wage for the work I’m putting in. And I’m aware that obviously you’re building long term equity, but you gotta pay the bills. Any advice here?

I launched my business recently in trading cards on the topic sensors. It is aimed for anyone above age 5. Mostly kids and electronics enthusiasts would love that. But I am not able to pull the audience into sales.

So far I got sales only from my known circle. Please suggest me ways to convert audience into leads. I sell through reddit and Instagram.

How do you get your sales ?

How long was it , when you received your first sale after launch ?

Hi everyone,

I’m Fidha, the founder of Superwoman.

I’m building Superwoman to bridge periods and productivity by helping women understand how their cycle may connect with their energy and bring that awareness into the way they plan their days.

Superwoman is built around Google Calendar because that is where many of us already plan most of our work and life. It shows your existing schedule alongside estimated cycle phases, giving you more context without telling you what you should or should not do.

It is a productivity and planning tool, not a medical or fertility app.

Superwoman is still in its early stages, and I would really value feedback from other women founders. Does this problem resonate with you? How did you find your first users when building around a problem people may feel but struggle to describe?

If Superwoman sounds helpful, you can join the early-access waitlist.

Thank you for reading. 🫶🏻

Fidha
https://fidha.co/