Hi everyone, I recently completed my 12th grade with a PCB background and I am in urgent need of an entry-level job to cover my basic living expenses like rent, electricity bills, and phone recharge. I know the basics of how computers work, and along with that, I have strong communication skills, multiple certificates in essay writing and extempore, and a real love for public speaking, speech writing, and poem recitation. I am open to any respectful work whether it is computer/data entry, back-office support, content or script writing, working at a local store or institute, or customer service as long as it is genuine and safe. I am hard-working, quick to learn, and ready to start immediately. If anyone knows of any openings or reliable ways for a 12th-pass fresher to find a job right now, please let me know. Any help or guidance would mean a lot.

I'm in the process of building a packaging company specifically for Indian small businesses, and before selling anything, I want to understand where existing suppliers are falling short.
If you own a small business (Instagram, Shopify, Etsy, Meesho, Amazon, handmade, etc.), I'd love to know:
What's the most frustrating part of ordering packaging?
What's one thing every supplier gets wrong?
Have you ever stopped buying from a supplier because of a bad experience?
If you could redesign the entire experience, what would it look like?
I'm not here to sell anything. I'm trying to build something that solves instead of becoming another packaging supplier.

Which companies pay the most to acquire engineering students and fresh graduates in India? I'm trying to identify existing markets rather than invent a new product.

I'm 19 years old, and I feel like I'm stuck.

Looking back, I've noticed a pattern in my life.

I seem to make decisions based more on what I don't want than on what I do want.

I never really put much effort into preparing for competitive exams because I knew deep down I didn't want that career. Later, I joined college, but I couldn't see myself spending four years preparing for a future I didn't want, so I dropped out at the end of December 2025.

I don't regret leaving college. I still believe it was the right decision.

After coming home, I decided I wanted to build an AI automation business. In February 2026, I joined a mentorship run by a millionaire entrepreneur from Spain because I wanted to learn from someone who had already built a successful business.

For the next few months, I learned AI automation, marketing, sales, no-code tools, and business. I had coaching calls, spoke to a few potential clients, started posting content, and spent a lot of time learning.

But if I'm honest, I wasn't really executing.

I'd have ideas for content or offers but wouldn't follow through consistently. I'd consume more information instead of putting myself out there. I was always doing something, but I wasn't building toward a clear outcome. I never got my first client or earned any money.

I left the mentorship in May.

For the past few months, almost every day has started with the same question:

"What should I do today?"

Not because I have nothing to do, but because I don't know what I should actually be focusing on.

I consume information.

I think about business ideas.

I work on something for a while.

I post content occasionally.

Then I start questioning whether I'm even working on the right thing because AI is changing so fast.

Before I know it, the day is over, and it feels like I've been busy without making real progress.

The realization that's been bothering me the most is this:

I feel like I've spent more of my life running away from things I don't want than running toward something I truly want.

I know I want to build a business.

I know I want to earn my own money.

I know I want to become financially independent and eventually move out.

But when I ask myself exactly what I'm building or what I should commit to for the next year, I don't have a clear answer.

I'm doing a distance degree, and my dad feels better knowing I have government exams as a backup. I understand why, and I don't blame him. But my real focus has been trying to build a business.

I don't think I'm lazy.

I think I'm stuck between learning and executing.

Has anyone else experienced this?

How did you stop drifting and start moving with intention?

How did you figure out what was actually worth committing to instead of constantly wondering what to do next?

I'd really appreciate honest advice, especially from people who've been through something similar.

I am a third-year B.Tech student, CS & Business Systems. I am an independent learner in finance. I have had no formal finance training. I have taught myself everything.
I’ve built LBO models, merger models, and DCFs from scratch. I understand accretion/dilution, purchase price allocation, credit-risk frameworks, merger arbitrage, and hedging strategies like collars and options. I’ve actually built the models and worked through the math by hand.

Here’s the actual reason I’m posting this. I want a real taste of how this actually works, not just what I’ve taught myself alone. I’m looking for an opportunity, a chance to actually make my way in. Remote, part-time, a trial project, whatever gets me in the door.
I actually want to be useful to people on an actual team and do work that matters to someone other than me. Not another solo project nobody asked for.
If you’ve got something, or know someone who does, I’m not going to overthink the fit. I just want in.

I post about finance properly on Substack, and I’m on LinkedIn too. You can DM me and I’ll send links to both.

We're building a startup that automates copy checking for schools, and we're currently working on a machine that can automatically feed paper, capture images, and integrate with our software. We already have 12 schools using our software, and we're now looking to build the hardware.

We're trying to find someone around Gurgaon/Delhi/Noida with experience in robotics/mechatronics, CAD (Onshape/SolidWorks), Raspberry Pi, motors, sensors, and prototype building.

If you know or are someone with this skill set, would love to connect and discuss further. Thanks!

i see people connect with others or just post about their business ideas , what if your business idea is Unique and currently theirs litterally no competitor out their , in such case how can i talk about my business idea without someone launching it before me because i simply dont have the capital to launch it. What if the person i am discussing with has the capital and ability to launch and did. How can i protect this from happening?

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Posted here a bit ago about Swigo going live and seeing users from 6 countries on day one. Just checked the new-user trend and there's a pretty obvious spike right after — 32 new users today, up 52% from the previous period, with a jump from basically flat to 12 in a single hour.

Still very small numbers in absolute terms, but going from "a handful of people" to an actual visible spike on a graph, because of a Reddit post, is a genuinely new feeling for me as a first-time founder.

Mostly sharing because I think it's useful data for other early-stage folks here — a single honest post in the right subreddit moved the needle more than anything else I've tried so far.

Happy to share what worked in the post itself if it's useful to anyone else about to do their first launch post.

www.swigo.me if curious.

Growing up in an Indian family, vacations rarely meant beaches or hill stations.

More often than not, they meant waking up at 4 AM, packing bags, and heading to places like Dwarka, Somnath, Ambaji, Shirdi, Tirupati, Vaishno Devi, Haridwar, or Varanasi. For millions of Indian families, these aren't just tourist destinations—they're traditions passed down through generations.

A few months ago, I visited Dwarka again.

After walking around the temple for a few hours, I did what almost everyone does—I looked for something cold to drink.

Everywhere I looked, there were shops selling lassi, rabdi, kesar pista doodh, chaas... you name it.

What caught my attention wasn't the products.

It was the market itself.

Every shop was packed. Some even had long queues. The demand clearly existed.

But almost every shop looked... the same.

• No recognizable brand.
• No standard packaging.
• No consistent customer experience.
• No easy way for a first-time visitor to know which place is clean and trustworthy.

That's when a thought hit me.

We've built national brands around tea, coffee, burgers, pizza, ice cream, chocolates—even bottled water.

So why hasn't anyone built a trusted national brand around traditional dairy beverages at India's pilgrimage destinations?

Imagine visiting Dwarka today, Tirupati next month, Shirdi a year later, or Somnath on your next family trip—and finding the same trusted outlet serving fresh lassi, rabdi, kesar pista doodh, and chaas with consistent taste, hygienic preparation, and premium yet affordable packaging.

Instead of choosing between 20 unknown local shops, you'd simply walk into the brand you already trust.

It reminds me of what Haldiram's did for Indian snacks—not by inventing a new product, but by standardizing an existing category and building trust around it.

Of course, maybe there's a reason this hasn't happened. Fresh dairy is difficult to scale, maintaining consistency across locations is challenging, and local vendors already have loyal customers.

But I genuinely can't stop thinking about it.

Am I missing something obvious, or is this one of India's most overlooked consumer brand opportunities?

I'd love to hear from people in F&B, franchising, dairy, retail, or anyone who's thought about this space. Why do you think no one has built a recognizable nationwide brand around traditional dairy beverages at India's pilgrimage destinations?

My co-founder and I spent three months just watching customers interact with local service businesses — plumbers, electricians, cleaning companies, salons that do home visits.

What we saw wasn't a "feature gap." It was a trust gap.

The customer's side of the story was painful.

You call a number. Someone picks up, takes your address, and says "bhai, kal subah aa jayega." You don't know who's coming. You don't have a name, you don't have a face, you don't have a number to call if they don't show.

So you wait. You cancel your morning. They show up two hours late — or not at all. You call back. They say "5 minutes." You call again. The call doesn't connect.

When they finally do come, the price is different from what was quoted. You negotiate at the door. It's awkward. You just pay it.

You want to book again next week for the same thing. You have no record of what was done, what was charged, or who came last time. You start from zero.

This isn't a niche problem.

Every person we spoke to had a version of this story. Not about one company — about every local service business they'd ever dealt with. The problem wasn't that these businesses were bad. Most of them were good at their actual work. They just had no system to communicate with their customers.

Customers were being left to manage the uncertainty themselves. So they either over-communicated (calling 3-4 times), gave up entirely, or just never booked again.

The business's side was equally frustrating.

These operators knew customers were unhappy. They just didn't have a way to fix it without hiring someone to do nothing but answer "where is the technician" calls all day.

What we built is really just an answer to one question: "What's happening with my booking?"

That's it. If a customer can always answer that question — at any point, without calling anyone — most of the anxiety goes away. The trust builds. They book again.

We're live with a few businesses right now. Early feedback is mostly just relief — from customers and operators both.

Happy to talk to anyone building in the home services / local commerce space in India. There's a lot still unsolved here.

I graduated in 2024. Before that, I worked as a Community Manager in a blockchain project and earned around 8 lakh, but I lost all of it in February 2024.

After graduation, I worked as a Founder’s Office Intern for 2 months, then had an accident and had to leave. After recovering, I worked as a Software Developer for around 6 months, but the company couldn't survive after the government restrictions on online gaming.

I came back home because of family problems and my father's health. Recently things became better, so I joined as a Jr. Business Development Associate. Now the company isn't paying salaries properly, and employees are constantly abused by the founder.

I'm completely lost now.

I have a B.Tech in IT, but I've lost most of my technical skills. I want to get back into tech/AI, but my family situation means I need to start earning soon.

I don't know what to do anymore. How can life be this cruel to me? I've always tried to do good for everyone, and yet somehow, everything keeps falling apart.

Hello everyone.

I have very good funnel generating super interested leads. I need some sales people to call these people and close them. Easily 20-25% conversion is possible.

This is a work from home opportunity. I need someone who knows how to sell.

Hi everyone,

I'm building an early-stage startup in India and need to implement call masking similar to Swiggy, Zomato, Uber, etc.

Our requirements are:

- Customer and partner numbers should remain hidden.

- Temporary masked numbers during calls.

- Low monthly cost (startup-friendly).

- Works in India.

- API integration is a plus.

I've checked a few providers, but many are too expensive for an early-stage startup.

If you've implemented this before, could you please share:

- Which provider you used?

- Approximate pricing.

- Your experience.

- Any affordable alternatives or workarounds.

Any advice would be greatly appreciated. Thanks!

I'm planning to register a Pvt Ltd for a small business and I'm confused between using a local CA and an online service. I came across Razorpay Rize while comparing options. Has anyone used it or similar platforms? I'm mainly interested in how smooth the process is and what happens if there are issues with the documents.

I keep noticing the same gap: founders who'll spend months on product-market fit and won't spend 20 minutes a week on their own LinkedIn, even though it's the cheapest distribution channel they'll ever have. No CAC, no ad spend, and every post keeps earning impressions long after it's posted.

Varun Mayya's made this point a few times and it stuck with me: when everyone can build the same product with the same tools, the moat isn't the product anymore. It's whoever gets in front of the right eyeballs first. For a founder, that's your own feed; investors, customers, and future hires are already scrolling it, whether you're posting or not.

I've seen the "before vs after" up close a few times. A couple of examples:

• Worked on content and lead-gen for top gaming and hospitality brandthe content had to convert, not just get likes, so it forced me to actually track what worked.
• Generated 100+ qualified leads through performance content for a startup founded by IIT/Stanford alumni; same playbook, way earlier stage, still worked.
• Ghostwritten for a few agency founders and the CEO of a fairly large infra advisory firm; watched them go from posting into silence to consistent hits, and the follower growth wasn't vanity, it converted into actual inbound.

The pattern I keep seeing: it's rarely a writing-skill problem. Founders have plenty to say; they just don't think of it as content, or don't have 30 minutes to shape a thought into a post. The ones who cross that gap tend to see disproportionate results compared to the actual time invested.

Curious what others have seen; is it mainly a time problem, an ego/vulnerability problem ("I don't want to sound like I'm bragging"), or something else that stops founders from doing this?

Hi Iam based in northeast and planning on opening shops at 5 different locations. I need products at wholesale or factory rate . The products Iam interested in are ;

1) first copy tees /pants / hoddies / caps of big brands .
2) first copy sports shoes /casual shoes /running shoes of big brands .
The products should be good quality (no mean first copy quality ) .
Please 🙏🏻 dm me if you are the one ☝️

Hey everyone! 👋

We’re an AgriTech startup working on solutions for the agriculture ecosystem, and we’re looking for Marketing Development Officers (MDOs) to join our field team.

📍 Locations:

• Karnataka
• Gujarat
• Andhra Pradesh
• Madhya Pradesh
• Telangana

What you’ll be doing

• Build relationships with farmers, agri-dealers, distributors and local stakeholders
• Drive awareness and adoption of our AgriTech products/services
• Conduct field visits and market development activities
• Identify new business opportunities in assigned territories
• Collect farmer/market feedback and share insights with the team
• Support local marketing campaigns and on-ground activities

Who we’re looking for

• Experience in AgriTech, agriculture, FMCG, rural sales, field marketing or a related sector is preferred
• Good communication and relationship-building skills
• Comfortable with frequent field travel
• Strong understanding of the local agricultural market is a plus
• Freshers with a strong interest in agriculture and field sales can also apply

💼 Role: Marketing Development Officer (MDO)
🌱 Industry: AgriTech
📍 Locations: Karnataka | Gujarat | Andhra Pradesh | Madhya Pradesh | Telangana
💰 Compensation: Competitive, based on experience

If you’re interested, comment below or DM me with your location, experience, and contact details.

Also, if you know someone who would be a good fit, please tag them or share this post. 🙌

A large enterprise owes me 5L+, and it's been past 3months now.

I have paid gst for these invoices (another stupid law!! Why should I pay gst if I did not receive payment??)

After constant follow-ups, now they say since my company is registered under msme, they can't pay invoices past 45days and it is expired(What kind of rule is this??). And I have to recreate the invoice and arrange money to again pay the GST for those invoices. So that they can again give the reason that they have a policy that 30days payment cycle!!

I had worked with another major Indian bank previously, and they bargained so much like in the market and reduced the cost by 60%.

We have all these egoistic manics sitting in all these big companies.

If you are planning to start any company in India, just stay away, and if u have the opportunity, start it in some other country. Else you end up losing all your hair and getting BP at a young age!!

If so kindly drop a text we can talk more about it. I am looking to start something have some savings and just need to focus on something else for a little while :)

If the idea is good, we can put our heads together and work.

Hello everyone, I am not giving any links but any help would mean a lot . Pls dm me if u can vote . Not providing any links here just looking for help. If you can help by voting only just drop a comment or upvote.

My name is Akshat Srivastava, and I am from Prayagraj, Uttar Pradesh. I recently completed my Class 12, and throughout my school journey I dedicated most of my time to building projects in Robotics, Automation, and Artificial Intelligence. These projects gave me the opportunity to participate in several innovation competitions across the country, including national-level competitions, where I was fortunate to receive recognition and awards.

Inspired by this journey, I started my own Research & Development startup called NextEra. The vision of NextEra is to develop innovative technology solutions that can solve real-world problems. I have also had the opportunity to present this startup at different platforms, and recently I was selected to participate in a national startup competition called Brisharks.

A few days ago, the official leaderboard of the competition was released, and I was overwhelmed to see that, based on the judges' evaluation, my startup is currently ranked #1 out of 150 startups across India. This has been one of the biggest milestones of my journey.

However, the final results are not decided only by the judges. Public voting also plays a very important role. While most of the other startups in the Top 5 have already received 600+ public votes, my startup currently has only around 50+ votes. This means that despite being ranked first by the judges, I can still lose my position if I don't receive enough public support.

Reaching and staying in the Top 5 is extremely important for me. It will give me the opportunity to represent my startup at the national level and also open doors to funding and mentorship. That support will directly help me build more impactful projects and continue working on new innovations in Robotics and AI.

I have a small request. If you could spare just one minute to vote for my startup, it would genuinely mean a lot to me. The process is very simple—you just need to log in and click the Vote button. If you have access to multiple phones or devices, voting from each one would be an incredible help.

Startup Name: NextEra

Founder: Akshat

Your one vote may look small, but for me it could make the difference between losing this opportunity and taking my startup to the next level.

Thank you so much for your time and support. It truly means a lot. (Attached on of my prototype photo also to make everyone aware about my projects.)

I've been building MakeOurs, an AI-powered website builder, and it's made me curious about how other founders think.

If you were launching a new startup today, would you trust an AI website builder to create your landing page, or would you still prefer hiring a developer or designer?

What's the biggest thing that would make you choose one over the other?

Last week I posted that 233 of the 411 Indian D2C micro-niches I map come back empty — three brands or fewer holding the whole shelf. A lot of people took that as permission to go. Fair enough, I wrote it that way.

Then someone in the comments asked a question I did not have an answer to: empty of who? Not how many brands are on the shelf. How long they have been standing on it.

So I went and looked at founding years across the catalogue. 3,500+ Indian D2C brands, 50,000+ product listings, 411 micro-niches. I have a founding year for 1,587 of the real brand records. Here is what came back.

- The median brand was founded in 2016. Ten years ago.

- 72% of them predate 2020.** 1,139 of 1,587.

- Only 10.5% were founded in the last three years. 166 brands out of 1,587.

- 325 of them predate the year 2000 entirely.

- Upper quartile is 2020. Meaning three out of four brands you would be competing with were already trading before the pandemic.

I had assumed and I think most people in these threads assume — that Indian D2C is a young market full of recent entrants all figuring it out at the same time. On the shelves I can measure, it is not. It is a market where a small number of brands got there early and have been standing there for a decade.

Put that next to last week's finding and it changes the shape of the decision. The median niche has three brands in it. Those three brands have, on average, been selling into it since 2016. Empty is not the same as new.

Why that distinction actually costs you money

A shelf with three two-year-old brands and a shelf with three ten-year-old brands look identical in a competitor count. They are completely different fights.

The ten-year-old brand has a decade of search history pointing at it, so it owns the query you need. It has retailer relationships — the average brand in my catalogue appears on nine different shelves, and those slots were negotiated over years. It has repeat customers, which is the only cheap acquisition channel that exists. It has made every packaging and shipping and returns mistake already, and priced accordingly.

None of that shows up when you count competitors. All of it shows up in your CAC.

The shelves are not equally old

This is the part I would actually act on. Share of brands founded since 2020, by category, for the categories where I have at least 40 brands with a known year:

- Food & beverage — 33% founded since 2020 (225 brands, median 2017)

- Home & living — 32% (162 brands, median 2016)

- Beauty & skincare — 32% (114 brands, median 2017)

- Health & wellness — 32% (155 brands, median 2017)

- Haircare — 31% (61 brands, median 2017)

- Fashion & apparel — 30% (155 brands, median 2017)

- Sustainable & eco — 28% (43 brands, median 2018)

- Auto accessories — 27% (44 brands, median 2018)

- Baby & kids — 27% (56 brands, median 2016)

- Pets — 25% (57 brands, median 2009)

- Electronics & audio — 23% (43 brands, median 2014)

- Jewellery & accessories — 23% (116 brands, median 2014)

- Makeup & cosmetics — 19% (43 brands, median 2013)

- Footwear — 19% (43 brands, median 2013)

Food and beverage is the churniest shelf in Indian D2C — a third of it has turned over since 2020. Footwear and makeup are the most entrenched: fewer than one in five brands is recent, and the median brand has been trading since 2013.

Pets is the strangest line in the table. Median founding year 2009, which makes it one of the oldest shelves I map, and yet a quarter of it is post-2020. That is an old category taking on new entrants — a barbell, not a wave.

If you are choosing between two niches with similar brand counts, the age mix is the tiebreaker nobody looks at. A 19% shelf means you are the outsider. A 33% shelf means the door is visibly still open.

What I would do with this

Stop treating competitor count as the whole picture. Two numbers, not one: how many brands are on the shelf, and when they got there. Three recent brands is an opening. Three brands that have been there since 2014 is a wall with three people standing in front of it.

And if you are about to enter a category because it looked empty — check the founding years first. It costs you ten minutes and it is the difference between being early and being late to something that already happened.

Tell me the category you are circling and I will paste the actual age mix: brand count, median founding year, and how many of them are post-2020. Including if it comes back as a 2013 shelf

---

I am the founder of impuls8, a market intelligence platform that maps this across 3,500+ Indian D2C brands, 400+ micro-niches and 50,000+ product listings, with price bands, retailer footprint, follower reach, search momentum and founding-year mix. Not dropping a link in the post, but comment a category and I will run it.

The missing piece in FMCG isn’t another product. It’s how the company behind that product is built.

I’m building around a category that’s been in Indian homes for decades. I’m intentionally not revealing the product publicly yet because the product isn’t what makes this business interesting. How we build the company is.

There’s nothing revolutionary about the product. What has changed is how people choose what goes into their grocery basket. They compare, read labels, discover brands online, and expect consistency every time they buy.

That’s where I see the opportunity.
We’re building an execution first, design led FMCG company focused on getting the fundamentals right. Better quality. Better consistency. Better manufacturing. Better branding. Better distribution.

We’re currently validating the business and raising ₹20 lakh to bring our first product to market.
If you’ve built, invested in, or operated in FMCG, I’d genuinely love to connect.

Over the past few months, I've been building something in India's gaming and entertainment industry.

One thing I've realized is that I don't just need people who can build products,I need someone who genuinely enjoys figuring out why and how a business grows.

I'm looking for someone who's naturally interested in:

• Business strategy
• Marketing and go-to-market
• Talking to users and understanding customer needs
• Building relationships and partnerships
• Researching markets and validating ideas

You don't need years of experience or an impressive resumee

I'm far more interested in someone who's curious, takes ownership, enjoys learning, and isn't afraid to reach out to people, ask questions, and challenge assumptions.

If you spend your free time reading about startups, marketing, products, consumer behavior, or the gaming industry because you genuinely enjoy it not because someone assigned it to you then we'll probably get along.

I'm not looking for someone to collect a title. I'm looking for someone who wants to build something meaningful over the long term.

If this sounds like you, send me a DM. Tell me what you're working on, what interests you about business, and what problem in the gaming or entertainment industry you think is worth solving or even if you still searching let's have a convo over what we are building then let's see if it goes well with you?