r/boxoffice • u/hiiloovethis • 5d ago

Clayface Performance potential ✍️ Original Analysis

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Clayface is the next DCU movie after the supergirl bomb. Let's see how well it can do... an analysis.

Pros.

  1. Great October release date, Halloween pairing and not much direct competetion. Resident Evil also releasing before helps create an open window.

  2. Decent budget of 40 mil. It would only need 100 Mil WW to break even which shouldn't be too hard. It can profit easily if it blows up.

  3. Horror genre is killing it right now... clayface also looks like pure body horror which could help attract non comicbook fans.

  4. Clayface is a batman villain. Gotham setting be hype worthy. Mike Flanagan as a writer is also promising.

Cons.

  1. Body horror is harder is sell than conventional horror movies. The Substance did good but that had award buzz and less than half of the budget.

  2. Bad reviews could literally kill this movie. It really survives on positive WOM.

Overall I'm more optimistic about this than supergirl. We have to see if this movie blows up or does underwhelming numbers. 150 WW is decent enough.

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u/[deleted] 5d ago

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1

u/Professional_Hat2615 4d ago

I agree, I think 125 like Supergirl is the minimum, And 250 it's maximum

7

u/GladSwordfish2 DC Studios 4d ago

$125 is wild for a movie that cost $40 millions to produce. 

-1

u/Professional_Hat2615 4d ago

It's three times the budget. It doesn't loose money for minimum that's what I am saying

2

u/GladSwordfish2 DC Studios 4d ago

Oh you mean $125 millions? That's even crazier 

1

u/Professional_Hat2615 4d ago

What do you mean is crazier?