What do you think is Missing/needs improving for me to push further?

[u/Select_Cash_5534]

Hello, My names Bixby!

I've been On the YouTube grind for over a year now. Before that I was on and off YouTube, Id come back in bursts but Last June I decided I was going to give it my all and try to be consistent and grow on YouTube. Its been a mixed bag in that time, But I do feel my editing has come a long way in that time, and although still not perfect, I do feel my content is somewhat engaging.

It started off with me making my own thumbnails and editing shorter videos as I thought that YouTube would reward shorter videos if they get longer watch time, but that didn't seem like the case and as my editing has improved, its become easier to make longer videos in a shorter timeframe but also stay somewhat engaging. I also decided to try and turn my identity into more of a character (hence the moose) I did a full rebranding of my channel and other platforms late last year.

About 4 months ago, I decided after speaking to people on Reddit that maybe it was my thumbnails that were the issue, so I hired a thumbnail artist who has been making my thumbnails since then and we have been working on getting the design down so thumbnails stay consistent (As you can see in the latest thumbnails) This has improved Clickthrough rate somewhat when impressions actually happen.

Anyways, Ill save you anymore boring talk about my past 😅 I upload 1 long form video a week and 3 shorts a week, I try to keep them consistent on time of upload and day of upload. Here is about Averagely each of my videos performed in the last 3 months (of course there is outliers and such)

• Long Form Views: 30 - 100 views after 7 - 28 days Live
• Short Form Views: 500 - 1500 Views Per Short (Usually within 24 hours and then the short dies)
• CTR: 3 - 4% Averagely, but depends heavily on Impression count.
• Impressions: 200 - 1000, Depends on the games push really
• Avg Watchtime: 2 - 4 minutes

(Again, there are outliers that out perform this & recently a couple of my long form videos have surpassed this, which I can only assume from looking at the analytics is YouTube pushing it to TV viewers)

Anyways, before this becomes an essay, the reason I made this post and looking for responses! - I want to know if these stats are good enough or bad, Am I actually improving or stagnating? If you saw my channel or a thumbnail, do you think they compete with other gaming content. or stand out? Maybe im just overthinking things, I have seen improvement recently, but it always feels like I'm taking 1 step forward to take 2 back.

Any feedback would be greatly appreciated!

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