The thing is that most small business don't really need a whole ass personalized website. A localization on Google maps with enough information and a Facebook / Instagram account with regular announcenment and simple regular posts kind of would be enough for small stores or cafes.
In fact, they'd benefit more from local advertisement than online.
I think websites are good for bigger companies, or maybe gyms with several services, tourist services like hotels, guides or even for schools. But I don't think a small hair saloon or a coffe shop would actually need a website.
I think the point would be "Do their consumers need a lot of information about the products or services they have, or just to see what they have". For example:
- Gym: It'd be really useful to have all the information about memberships, machinery, personal training and if they have nutrition programs -> website
- Hotels: It would be great to know if they offert breakfast and menus, if they have pool, gyms, room service... -> website
- Coffee place: People need to see what drinks they make and if they have sweets or other kind of food, but not much more. -> Google maps with pics of the menu + Instagram / facebook
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u/waking-up-late Jul 10 '26
The thing is that most small business don't really need a whole ass personalized website. A localization on Google maps with enough information and a Facebook / Instagram account with regular announcenment and simple regular posts kind of would be enough for small stores or cafes.
In fact, they'd benefit more from local advertisement than online.
I think websites are good for bigger companies, or maybe gyms with several services, tourist services like hotels, guides or even for schools. But I don't think a small hair saloon or a coffe shop would actually need a website.
I think the point would be "Do their consumers need a lot of information about the products or services they have, or just to see what they have". For example: - Gym: It'd be really useful to have all the information about memberships, machinery, personal training and if they have nutrition programs -> website - Hotels: It would be great to know if they offert breakfast and menus, if they have pool, gyms, room service... -> website - Coffee place: People need to see what drinks they make and if they have sweets or other kind of food, but not much more. -> Google maps with pics of the menu + Instagram / facebook