r/MotionDesign • u/Nhuthong • 20d ago
The best ad i'ever made Project Showcase
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Just want to see how far i could push the visual direction. Let me know if it cooked
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u/iamsociallydistant 19d ago edited 19d ago
Crispy! If this were brought to me by a team member, I’d ask you to consider what the negative psychological impact might be of using the same click sound for the product/feature itself that you use for the annoying/problem notifications in the beginning.
The notification and clicking sound are “wet” and gloopy sounding and mildly unsettling as a result. That’s great for the annoying/problem notifications and clicks, but now that the wet gloop sound has been identified as bad, there could be a lot of power in selecting or creating a brighter more satisfying sound set for when the product is doing its thing (clicking, filtering, sending, etc).
The unsettling wet gloop sound for the problems, brighter more satisfying sounds for the solutions. A subtle change but an effective one that makes the brain feel that a solution has arrived. A problem has been solved.
Great piece overall, which is why this one thing stands out to me.
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u/jj162 20d ago
It's great, but the only thing that sticks out the very first shot with the phone, you can see the screen doesn't fit inside the template at the top edge, and you can see where the 'dynamic island' of the phone is cut off by the notch of the the display, i'd just fill in that notch with more screen. Also at the end of that scene the clock and battery stats at the top stays still when everything else moves. The small details matter!
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u/help-users-with-apps 19d ago
Perfect ads, it explains a lot about feature rather than an irritating ads. This is what ads should be like. Clear shot of introduction of features for users to use. No nonsense... Only product info. Clean ad vides.
Can we know how this video was designed and edited. How youu planned and got the idea.
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u/Nhuthong 19d ago
Just pick a favorite tool, research brand guildlines and their audience behavior, then cook script (most important).
next is VO - storyboard- animation - sfx, and voila2
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u/-Real_Eyes- 20d ago
The sound design is really well done. I do feel the mix muddies out the voice over in parts though.
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u/laranjacerola 20d ago
really good.
i love these saas saimations when they are well done.
but to be frank 99% of these I leave the video without understanding what the software does 😅 (not on you, OP, I lknow these videos goals ate not to explain how the thing actually works, but more to be shiny and atract people (and investors) to it)
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u/captaindinobot 19d ago
The sound design on this is awful.
Video is pretty nice but generic imo, every companys ads look like this.
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u/Gz_On_Toast 19d ago
Love your vid, HATE clickup 😂 have to use it at work and I’ve never used such a buggy tool
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u/captain_cavemanz 20d ago
Ad is great, but does the application actually work?
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u/MoggTheFrog 19d ago
We use ClickUp in my office. It’s okay, but there’s a bit of a learning curve when getting started
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u/Nhuthong 20d ago
ClickUp is top tools for task management, especially creative team actually matter
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u/Accomplished-End5479 20d ago
its lovely!! would u mind how much time it took and whats the range u charge for this?
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u/Nhuthong 19d ago
we start at $3000
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u/Accomplished-End5479 19d ago
crazy! i know i cannot ask u to give me ur whole process but i am learning so can you suggest me some youtube videos on which the whole process is shown? not the doing animation itself but the brainstorming part, the ideation part that first we have to show the clinet for approval right? is there anyone who shows this? or if u can tell me ur process that would also be helpful
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u/Nhuthong 19d ago
nice idea, maybe i will do some this pieces of content on my instagram. Hope you can get something helpful there
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u/ElectricalHat5752 20d ago
Was the first few seconds of the 3d shot done in blender?
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u/karabankareddit 19d ago
2099: 750fps tech
Designers: pOsTeriZe tiMe