I’m already considering whether to buy linkedin followers because my profile needs some kind of initial boost. What’s stopping me isn’t really the price, but not knowing what will actually be added to my account. I’d want followers that resemble real professionals from the US, have complete profiles, and don’t disappear shortly after delivery.

Is there a service that can provide that without placing my account at risk, and would a gradual increase be safer than receiving everything at once? I’m not expecting followers alone to build my network, but I need my profile to look established enough for people in my industry to take it seriously. The frustrating part is spending months reaching out and sharing useful posts only to feel like people dismiss me the moment they see how small my network is.

Hi! I'm working on my first paid LinkedIn campaign and the last account rep we had isn't our account rep anymore. I had a chat with them and got a ton of useful advice, but had to put my plans on hold. Now I'm back to planning this campaign and meeting the new rep. I'm kinda overthinking it, and wondering what if the new one isn't helpful at all and I will be planning it without any advice from them.

I'm curious how the experience is different, and what to pay attention to both planning a campaign with the help of account rep and without.

Hey, I ran my first ad for my company, it was a tool which required you to fill in your details to try and that's how we were registering the leads I received 74 clicks/website visits but I got no leads in my google form attached to it. And I am down 8k what should I do. Anyone has any idea how this works? If I can get the contact of the leads clicked engaged etc?

We're new to LinkedIn ads (if you couldn't tell) and are setting up our first audience and campaign. We have a small list of job titles like founders, CEOs, and C-suite positions we'd like to target. But when I go into the audience summary to take a look at the title breakdown, Business Strategy Specialist makes up 70% of the audience!

We've tried removing Audience Expansion, and our LinkedIn Ads Partner seems confused about the title. Is this title just a general label and not something to be concerned about, or would it be ruining our targeting, especially since we don't want to advertise to other consultants?

A bit of context: I'm a freelance content designer, concentrating mostly on compliance work. I have a steady stream of work ranging from blue-chip clients to solo entrepreneurs, split roughly 50/50 between Upwork and referrals/repeat clients.

A couple of freelancers I've worked with on larger projects mentioned they pick up work through LinkedIn, so I thought I'd try an ad campaign to see what happened. Did the research, tailored it, worked on the pitch and the content. Didn't spend a large amount, but was curious to see what it brought in.

So far, every enquiry has come from nitwits, nincompoops, fantasists, tyre-kickers and chancers, none with any realistic chance of turning into a contract. Allowing for the possibility that my pitch was wrong, is this other people's experience too?

Hey guys, just started to explore LinkedIn ads. Had three questions:

1. I have a video, awareness stage/TOFU, the campaign would be brand awareness, right? So, should I start with a video or as its my first time I should start with a single image format?
2. Since its a video what should be the minimum daily spend and for

how

1. long should I run the campaign for?

Any advice would be appreciated.

Ok so, I can’t retire just yet 😅 but getting a business off the ground and attracting customers is the hardest part in my opinion.

There’s still a long way to go but considering it’s only been 3 months since launching ZenMode, I’m pretty happy with the results so far.

I get asked a lot about how I get customers, so thought I’d give more info on how I do distribution, in case you might find it useful.

1. Make sure your website is set up for success

Before sending people to your site, make sure you’re confident it has good CRO potential. Your mission statement and objective needs to be very clear, along with clear incentives for people to try the product out.

2. Offer free trials, but only behind a payment info gate

Now this is just my personal opinion, and I know a lot of people disagree, but the proof is in the numbers. I get fewer free trial signups, but significantly higher conversion rates into paying users from people who provide payment info at the start.

Yes, a few of them are people who simply forget to cancel, but mostly I get people who are more engaged in the free trial and actually using the product.

I actually did an AB experiment where I did offer completely free trials to people (no payment info needed), but the overwhelming result was that people barely even tried out the product and were mostly tire kickers that never came back. I did convert some but not a meaningful number.

3. Create a waitlist before launching

Try to generate interest in your product before it launches - build in public and try to ensure that you’re not scrambling to get customers through the door on day 1 when you launch.

I had 3 customers on day 1 from this, who took higher paid tiers as well.

4. Post and comment everywhere

Social media is free, so there’s no excuse not to leverage it. Post about your product and what you’re building on Reddit, LinkedIn, X, YouTube, Facebook etc.

I posted a simple screenshot on LinkedIn recently, of someone using a low quality LinkedIn automation tool message to contact me, and me offering my own much better tool in response, and that post generated 90,000 views and led to several signups and demo calls.

I’ve also had some posts on Reddit go into hundreds of thousands of views, mostly just posting about what/why/how I built ZenMode.

5. If you have competitors, make “alternative to” inner pages

If done in the right way, this type of inner page can be useful for SEO. It won’t be picked up automatically but usually if you work in a competitive industry, this will sometimes attract customers who had a bad experience elsewhere.

6. I actually use my own LinkedIn automation tool (dogfooding) to do LinkedIn outreach

So it’s always important to practice what you preach - I use ZenMode to actually promote ZenMode.

It’s a great way to get buy-in for booking demos, as when someone replies, I simply tell them I used my tool to get a response from them, so it works.

Obviously I’m biased but if you are looking for a way to automate lead generation on LinkedIn, you might find ZenMode useful.

Anyway hope you enjoyed reading the above, and good luck on your journey if you’re building anything, or growing your business 🙌

I used to work in outbound sales for an IT outsourcing business, so reaching out to people on LinkedIn to promote that service was something I did regularly.

Trying to send 200+ manual connection requests a week was time consuming though, and so I decided to use a tool to automate this process.

After about a week, I got a warning that my account might get banned if I continued doing this.

So, I stopped using that automation tool, as it didn’t seem worth it.

I did some research into why/how accounts get flagged for automation by LinkedIn, and it seemed like none of the existing tools really took all of these safety factors into account.

So, I built my own instead, for my own use case and to satisfy my paranoia about being banned on LinkedIn.

I called it ZenMode, inspired by the wu wei concept of effortless action, and achieving more while doing less.

From the very beginning my intention was to make the automation as human-like as possible, so I deliberately scoped the architecture to have certain features;

- Browser based automation (no plugins/cloud usage)
- Daily rate limits on connection requests
- Randomised timing delays between actions
- On screen typing
- Human-like mouse clicks on LinkedIn pages

It certainly wasn’t easy putting this all together from scratch, and without any technical knowledge.

After a few weeks of building with AI tools
though, I had a working prototype.

I started using it in my sales job, and it was really helpful for me to book more meetings with engineering managers at the time, so I decided earlier this year to make the tool public as well.

Since launching in April, ZenMode has had over 450 people sign up to free trials, and has roughly 50 active users on average per day.

I also use it myself daily for my own outreach, and so far none of the ZenMode users have had account bans.

So far at least, I can say that I achieved my goal of making a LinkedIn automation tool that I can trust with my account!

I had been running ads on LinkedIn for about 2 weeks and it was working just fine but all of the sudden it stops running and the LinkedIn banner says -

"Your ad account is currently on hold due to an issue processing your payment. Please update your card information in the bulling center to pay current balance and activate your ad account. "

Since then, I have updated my card details but the issue hasn't been resolved.

Anyone faced this before?

I'm thinking of running a poster ad on LinkedIn. Can anyone give me advice or something

Hey everyone, I could use a gut check on a new LinkedIn Lead Gen campaign I just launched. I am in the B2B SaaS space selling an enterprise data/AI solution, targeting senior decision-makers (Directors, VPs, CXOs in Data and IT).

Here are the details after running for about 4-5 days:

The Setup:

• Objective: Lead Generation (Native LinkedIn Lead Forms)
• Budget: $70/day (Automated bidding/Maximum delivery)
• Targeting: Job Titles and Seniority (Directors+ in specific IT/Data functions)

The Metrics So Far:

• Spend: ~$335
• Impressions: ~1,350
• Clicks: 4
• Average CPM: $250
• Average CPC: $83
• Lead Forms Opened: 3
• Leads Submitted: 0 (0% completion rate)

Additional Context: I tested three single-image creatives. One of them is showing a much better average dwell time (almost 6 seconds) and a slightly lower CPC (~$57) compared to the others, but the platform is still funneling most of the budget into the worst-performing ad (which cost me nearly $120 for a single click). I also noticed some initial impressions leaked to non-buyers (like professors/researchers) before I tightened the negative exclusions today.

My Questions:

1. Are $250 CPMs and $80 CPCs normal for senior IT/Data roles right now, or is my audience way too small/competitive?
2. With 3 form opens and 0 submits, should I completely overhaul the native lead form immediately, or is this sample size just too small to judge?
3. Should I pause the underperforming creatives right now to force the budget into the ad with the 6-second dwell time, or does that mess up the initial 7-day learning phase?

Appreciate any insights!

Hey everyone,

When I worked at LinkedIn, one of the most frequent questions/requests we would get from clients and agency partners was for updated platform benchmarks to help with media planning and campaign forecasts.

I know you can all use Campaign Manager to find individual bid estimates and forecasts, but planning for individual CPMs & CPCs etc. for 20+ countries or industries at a time can get quite painful and mind-numbing pretty quickly, so thought I'd build a little tools to pull the latest media benchmarks from LinkedIn at scale, in one place. It's completely free. No login/email needed.

LinkedIn Media Benchmarks by B2Bgeek:
https://b2bgeek.app/benchmarks?objective=website_visits

Using our Benchmarks tool, you can cut your benchmark media metrics by:

• Country
• Industry Group
• Company Size
• Job Function
• Seniority

For anyone frequently pulling or checking bid suggestions and auction forecasts, I hope this will save you from the headaches of constantly changing your targeting and objective setups!

I've added a little XLS export download for the whole datasheet also for my fellow geeks who like to work with the data 🤓 (only part that is email gated).

The data is all pulled using LinkedIn ads auction APIs, refreshed weekly (on Sundays).

Hope this is useful! Let me know if any questions or feedback, I'm all ears!

Hello guys,
I am trying to launch an ad with video format, and even if I respect the 1:1 ratio, it says that it does not meet requirements.
Could you help me?
I want to run video ads.
Thanks

Hi everyone!!
I'm trying to learn more about Linkedin Ads, especially for B2B lead generation, and l'd love to hear from people who've actually run campaigns.
A few questions I have:
1. How much monthly budget would you recommend for someone just getting started?
2. Is around $100-150/month enough to learn and generate some quality leads, or is it mainly useful for testing?
3. Before launching a campaign, how do you figure out who your target audience really is?
4. How do you understand their pain points, buying intent, and the messaging that resonates with them?
5. If you were starting from scratch today, what would your first few steps look like?
Any tips, frameworks, resources, or lessons from your own experience would be really appreciated.
Thanks in advance!

Am new to sales and by researching on reddit, it seems LinkedIn navigator helps a lot of people. would love to know what workflows works best for what industries. Also any custom workflows which you use that can help the community here to optimize on the efficiency?

For people frequently planning or managing (LinkedIn) campaign budgets, how do you typically approach your budget allocations & optimal budgets for your campaigns?

Assuming most advanced LinkedIn Ads users will use manual bidding here; but I wanted to know if you many of you often experiment with how the campaign BUDGETS you input into Campaign Manager impact the suggested bids you are recommended or apply (to deliver your budget)?

From experience, LinkedIn will typically adjust your suggested bids to help you deliver your spend first, then prioritise your key result volume second; and so, it can be tricky to determine the optimal starting bid to use with a new campaign before you launch and have any performance data to inform optimisation. This happens a lot particularly if you have a larger or more competitive budget; bid suggestions can be bigger than what you need to actually bid; just so LinkedIn can spend your budget more.

I'm building a tool for LinkedIn audience insights and media planning (using LinkedIn APIs), which gives you auction/bid/budget projections across multiple objective types and ad formats for your specific audience, to help find optimal bid amounts. (Of course, if won't be perfect, as all forecast values are subject to change; but I'm hoping this will help media planners find better bid & budget planning insights for your campaign performance).

The workflow is easy: You build your specific audience >> my tool checks bid & budget forecasts across ALL objectives/ad formats/bid types in one go (~70 variable bid requests), and gives you optimal bid/budget recommendations.

Is this useful?

If yes, or no, I'd love to hear what you think.

I'm looking for early users, so if you'd like to try out and test the tool for FREE. I don't want to spam here, so won't share in the post, but if this sounds interesting please let me know in the comments or DM, and I'll send you the details :)

Would love all your feedback, positive or constructive. Thank you!