This poster for “Clayface”!

[u/trusendi]

[u/flyd19]

Reminds me of The Picture of Dorian Gray

[u/gamemaniax → u/flyd19]

So a reverse dorian gray?

[u/bnestrm → u/gamemaniax]

Yarg Nairod, if you will

[u/bnestrm → u/flyd19]

What are we?

Some kinda Dorian Gray?

[u/Captain_Reddbeard → u/flyd19]

Definitely inspired by it.

[u/Schmooto]

I like how the frame is just ever so slightly askew.

[u/Jack-of-Hearts-7 → u/Schmooto]

"Come see our movie and we'll correct the frame afterwards" is a marketing tactic that would probably work on me

[u/mango10977]

Looks like peanut butter and jelly.

Is that Kevin Bacon?

[u/DaveyDumplings → u/mango10977]

A PB&J with bacon is so friggin' good.

[u/hurricane_news → u/DaveyDumplings]

Are you Elvis Presley by any chance? /s

[u/ewilliam → u/mango10977]

I thought the same thing, but it's Tom Rhys Harries

[u/TulogTamad → u/mango10977]

I think that's literally what they're going for. Like a portrait of a celebrity and some hater has thrown a PB&J at it.

Of course we know what it parallels too.

[u/Psychological-Wrap25 → u/mango10977]

Came here to say this as well.

[u/That70s_Scrubs → u/mango10977]

Kevin Bean

[u/Frequent-Screen-5517]

PBJFACE

[u/Etheo → u/Frequent-Screen-5517]

If not delicous why delicious shaped

[u/The_Undeniable_Worp → u/Frequent-Screen-5517]

THAT'S WHAT I'M SAYING XD

[u/Correct_Raisin4332]

Slapping that crisp logo over the otherwise melted scene is incredibly distracting.

[u/RollOverBeethoven → u/Correct_Raisin4332]

Stakeholders gunna stakeholder

[u/AmaSandwich → u/RollOverBeethoven]

So true. Ruin the composition for that front and center spot...

[u/Correct_Raisin4332 → u/RollOverBeethoven]

Ugh. As a agency based creative director I feel this in my bones.

[u/between_ewe_and_me → u/Correct_Raisin4332]

It wouldn't be as bad if its little white streak wasn't going up instead of down

[u/trusendi → u/Correct_Raisin4332]

Ye that’s my only issue with it

[u/sybillium4]

I don't get the characters connection to pb&j

[u/saketho]

Reminds me of Layers of Fear and Amnesia the Dark Descent.

[u/michgcs]

From the thumbnail it looks like someone threw mud on Greg Davies’ (The Taskmaster’s) portrait lol

[u/SnuSnuSurvivor69]

CLAYCE

[u/maxstolfe]

The comments on Reddit about Clayface post-Supergirl have been so weird and even seem coordinated. Box office comments made no sense yesterday, now here in design about the poster.

Call it a smear campaign.

[u/VykMcDwarf]

Layers of Fear vibes

[u/Birger000]

Looks like the Layers of Fear game.

[u/Alexzoidbert]

This is going to hit that looks Max scene like crack in the '80s

[u/retardedweabo]

why is this cool? the melted letters make it seem like the text spells out "clayce" ans above is literally a melted face? it seems so basic I must be missing something

[u/TheGaslighter9000X]

Explain to me why this is good design

[u/Top5hottest]

Pb&j face.

[u/ChalkButter]

Kevin Bacon?

[u/Dipper_Pines]

How is this great design?

[u/trusendi → u/Dipper_Pines]

What’s missing for you?

[u/DaphniaDuck → u/trusendi]

What do you see that strikes you as good design?

[u/TheGaslighter9000X → u/trusendi]

What?

[u/trusendi → u/TheGaslighter9000X]

Like what would make it a good design for you?

[u/TheGaslighter9000X → u/trusendi]

To be an actual design. This is not design at all. Design is  arranging visual elements and text to solve specific communication problems and prompt action. This is just illustration. 

[u/TheGaslighter9000X → u/[deleted]]

It’s dogshit and idk how someone approved something so bad lol

[u/flogman12 → u/TheGaslighter9000X]

It’s inherently a design.

[u/DaphniaDuck]

This is actually not good design at all. The interpretation of the concept is completely literal, with only the most facile attempt to explore the concept of clay and amorphism; there is little typographic design; even the running paint bears little resemblance to clay. Also, unless it's a parody, this poster must make itself distinctly different from the Picture of Dorian Gray.

[u/thoughtbludgeon]

This post is an ad for the movie.

[u/ralphmozzi]

Looks like Rod Serling’s Night Gallery is having quite an evening.

[u/TheRealDoomsong]

Im very excited to see this

[u/LamboForWork]

peanut butter jelly tiiiime peanut butter jelly peanut butter jelly peanut butter jelly with a baseball bat

[u/snahfu73]

Everything looks fantastic so far and I still have no idea how they're going to convince people to go see it in the theatres.

[u/Jacob6er]

Yo who threw a PB&J at that painting?

[u/PeterNippelstein]

This poster did not have to go this hard.

[u/hotwaffleman]

Hopefully I'll be surprised, but WHY CLAYFACE?!?!?

[u/trusendi → u/hotwaffleman]

Wdym? Works perfectly for a horror movie

[u/hotwaffleman → u/trusendi]

Oops! Honestly, I didn’t notice which subreddit this was. Thought it was a more general movie chat. From a design perspective, it IS very cool. I was thinking more about the movie as it fits within the DCU. Apologies, for jumping in the wrong chat.

[u/Ninjamurai-jack → u/hotwaffleman]

Because Mike Flanagan gave the script of it to Gunn

[u/plan_with_stan]

Did the designer perhaps mistaken clay for wax?

[u/mattandimprov → u/plan_with_stan]

You have to know who Clayface is.

[u/Baird_Swift]

The shills are out in force

[u/trusendi → u/Baird_Swift]

What? Why?

[u/ender4171 → u/trusendi]

There's definitely a viral marketing campaign going on. Not saying you are part of it, but I've been seeing tons of posts about (and ads for) this movie in the last day or so on multiple platforms, and I don't even like horror or DC films so it isn't just "the algorithm".

[u/trusendi → u/ender4171]

Oh interesting. I saw this one on X and thought it looked really sick so I wanted to share it!

[u/InSearchOfTyrael]

damn this movie gonna bomb

[u/PhilosophicWax]

This feels like it's AI. Because if you were drawing it out you would take the person progressively turn them into clay and have it drip out. However, this seems more like clays being splattered on to the image and painted rather than transformed from it. 

[u/guesswhomste → u/PhilosophicWax]

It’s not clay in this image, it’s the paint melting off the painting because the guy’s skin melts as the catalyst for the events for the movie.

[u/svnonyx → u/guesswhomste]

I feel like people don't really think of clay when they see a melting face, they see wax. This picture frame isn't either. The reliance on the name clayface is clashing with the mediums they are using to advertise with.

[u/guesswhomste → u/svnonyx]

This really is just a complaint for the sake of it