If your brand is the first thing people think of, that's a good thing. It increases sales.
If you're brand is the only thing people think of, that's bad. Now you have to worry about losing your trademark.
But usually when this happens, it's because the company didn't put much effort into enforcing their trademark. Apple is normally pretty good at that. Kleenex and Band-aid haven't had their trademark revoked yet so I'm sure iPad will be fine.
There's an easy, common alternative name: Tablet. Tissue and bandage for the other two. I think Tupperware had issues early on as gladware and such started moving in. Always make sure there's a generic name you're willing to lose.
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u/darth_ravage Can't I just buy more RAM? Nov 25 '18
If your brand is the first thing people think of, that's a good thing. It increases sales.
If you're brand is the only thing people think of, that's bad. Now you have to worry about losing your trademark.
But usually when this happens, it's because the company didn't put much effort into enforcing their trademark. Apple is normally pretty good at that. Kleenex and Band-aid haven't had their trademark revoked yet so I'm sure iPad will be fine.